by admin | Nov 1, 2023 | Author Resources, Book Marketing
In the past, getting independent booksellers to shelve self-published books was a difficult prospect. Indie booksellers were reluctant to sell self-published books, based on the old bias that self-published meant poor content or poor quality. But that was then and...
by admin | Oct 1, 2023 | Author Resources, Book Marketing, Social Media
There are a whole host of new approaches to book marketing. We’re seeing media outlets revert back to in-person interviews following COVID-19 and indie bookstores taking a turn in the spotlight. A renewed focus on connecting directly with readers has made a huge...
by CLBblogger | Sep 7, 2023 | Author Resources, Book Marketing, Social Media
You’ve completed the arduous but rewarding process of publishing your book. Congrats! Why not host a book launch party to welcome your book baby into the world? Book launch parties are unique in their focus, but above all, they’re still parties. Even if your primary...
by CLBblogger | Sep 2, 2023 | Author Resources, Book Marketing, Featured, Social Media
Market, promote and advertise Getting a book published is only the beginning. Reader demand drives the book buying cycle. So, take every opportunity to let people know about your book. Most writers are naturally introverted. So, promotion is not very easy for them....
by CLBblogger | Aug 8, 2023 | Author Resources, Book Marketing
There’s one distinct difference between a good author and a great author: a good author knows what their audience wants, but a great author knows what their audience needs. They understand who their audience is, what drives them, and, most importantly, how to sell to...
by CLBblogger | Jun 1, 2023 | Author Resources, Book Marketing, Publicity, Social Media
Writing your book is a phenomenal accomplishment; the rush of typing those last words and putting the finishing touches on it is akin to climbing a mountain and finally reaching the summit. Once you get to the top, you’re hoping you can stop, enjoy the view, and...